Looking out for ways to get people to genuinely like you on social media? Here are four tactics that you can make use of:
Create A Good First-Time Impression
It takes only a few seconds for a visitor to decide if they like your brand. And research shows that first impressions are very difficult to change. Moreover, the pressure that comes with new visitors is justifiably intense. Therefore it’s important that you create a good impression about your brand first.
Your profile picture, the heading/title, and bio will be the first thing people will see when they look you up on social media. So make sure you and your social media company in Mumbai creates a good looking profile for your brand. A friendly and professional-looking social media profile will not only attract potential clients but will also instill a sense of goodwill and trust towards your brand.
Create a Face For Your Brand and Humanize
It’s easier for people to identify your brand when you put a face to it. This doesn’t mean you have to physically let people see your face on social media. This means you need to create an artistic image, like a cartoon, an icon or a figure that will attract your customer’s attention.
To humanize the brand, you can add videos about your brand on social media.
For example; you can ask your social media service provider in Mumbai to upload a behind-the-scenes look of your brand or take the audience on a tour of your office via some musical video etc. This will simply add human faces to your brand.
As with any social media platform, long-term success and victory are achieved over a period time. Therefore it’s always recommended to publish great content that will draw customers into a two-way dialogue wherever possible.
Give them a response for everything they tell you. Whether it’s a recommendation, or a tailored “thank you” marketing message – ensure you acknowledge their words regularly.
The more you to continue to reach out to users, the more will your brand gain visibility and recognition.
Own Up Your Mistake
Sometimes it’s really painful to hear some honest negative customer feedbacks. However, if you really want your brand to stay on the top – you need to acknowledge back. Because if you don’t, customers will post about your error, and others will share the mistake and unlike or unfollow you.
So before things get messed up for worst – address your mistake and move on.
When you give customers a consistent and exceptional experience – you’ll not only be appreciated for the effort you took, but your brand will also be rewarded with good customer trust and lifetime loyalty.
Spenta Digital Media is one such social media agency in Mumbai that helps you create a quality social media footprint – so that people like your brand immediately. With the help of technical experts and the best practices, we help you to stay on top of your social media game without any hassles!